Company

MISSION Dadanana's mission is to provide exceptional products for new families by using pioneering materials, intuitive design, ergonomic considerations and true ingenuity to facilitate strong bonds between parents and their children. We seek to enhance development of children while helping parents excel in their role as caretakers and role models. VISION Babies and parents enjoying the pleasure of products that solve everyday dilemmas. CORE VALUES Our commitment to new parents is that our products will genuinely improve their quality of life by solving problems in a creative and effective way. Our products feature high-performance materials to ensure durability for use everyday, year after year. We offer products tested to the highest standards for safety and developed with natural materials whenever possible. COMPANY Founded in 2006 by Marinus Van Diggelen and Philippe Soeters, Dadanana is based in the Netherlands and continues a long tradition of innovative and resourceful Dutch design. Having launched the JoinUs in 2008, Dadanana is now working on several exciting new products for modern parents. Stay tuned.